Our Approach // 6P MARKETING - Small business marketing specialists: web, email, CRM, advertising, strategy

Our Approach

We develop, implement and maintain cost-effective, results-oriented marketing solutions for a wide variety of small to medium sized businesses (most have less than 50 employees) at different stages of their business life.

Some are nurturing small emerging brands, others are growing established ones, while others are trying to revitalize mature ones. In each case, we help our clients identify their brand truth, bring it to life with passion and present it to their customers and the world in a consumer relevant manner. We employ a wide variety of big business marcom processes scaled down to suit your business needs at prices your business can afford. The people who work at 6P Marketing and the clients we work with are all very passionate about what they do. When we collaborate, we can work magic. Here are a few perspectives to help you better understand how we work.

Collaboration:

Our team is integrated and we seek out opportunities to work closely with each other and our clients. We see our clients as experts in their field as we are in ours.

Experience:

Our management team has over 60 years of marketing experience working with International, National, Regional, Provincial and local businesses / organizations.

Perspective:

We work closely with our clients to identify what they do best and what they are prepared to do consistently over time to build both short term sales and long term brand equity.

Holistic thinking:

When developing communication solutions, we prefer to have a solid understanding of your operations beforehand to ensure we all understand what builds, and what erodes, your brand’s share of voice, share of mind, share of heart – and market share.

Scalable:

Marketing challenges and budgets are not correlated. Small accounts can have marketing challenges that are just as daunting as those of large established organizations. Accordingly our initial meetings focus on our compatibility and your ability to frame your marketing problem realistically – not your budget size