10 Secrets to More Magnetic Copy

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By: Jason Cohen, Copyblogger

Whether it’s a cover letter for your resume, a sales pitch to a client, a blog post, a Twitter tweet, or an internal business proposal, all of us need to write in a way that draws the reader closer to us.

Read more: 10 Secrets to More Magnetic Copy

Great Marketing Quotes

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"Good branding without a good business plan is like prettying up a duck with no feathers.  It may look good but it ain't gonna fly."  Paul Provost, August 2010

“For a business not to advertise is like winking at a girl in the dark. You know what you are doing but no one else does.” Stuartt H. Britt, US advertising consultant

"The objective of all advertising is to buy new customers at a profit. Learn what your customers cost and what they buy...spend all of your ammunition where it counts."
Claude Hopkins-Scientific Advertising (1923)

Read more: Great Marketing Quotes

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