10 Secrets to More Magnetic Copy

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By: Jason Cohen, Copyblogger

Whether it’s a cover letter for your resume, a sales pitch to a client, a blog post, a Twitter tweet, or an internal business proposal, all of us need to write in a way that draws the reader closer to us.

Read more: 10 Secrets to More Magnetic Copy

Richard Harrington: Arctic Photographer

richard harrington

At the WAG November 28, 2009 to March 14, 2010

Richard Harrington (1911–2005) was one of Canada’s most respected photographers. Emigrating from Germany in the mid-1920s, he travelled to over 100 countries in the course of his career: some 2,400 photograph stories were published in magazines and 24 books. In 1987 a major exhibition of his photographs, Incredible Journeys, was held at the Canadian Museum of Photography in Toronto.

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Great Marketing Quotes

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"Good branding without a good business plan is like prettying up a duck with no feathers.  It may look good but it ain't gonna fly."  Paul Provost, August 2010

"The objective of all advertising is to buy new customers at a profit. Learn what your customers cost and what they buy...spend all of your ammunition where it counts."
Claude Hopkins-Scientific Advertising (1923)

Read more: Great Marketing Quotes

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