10-Point Checklist: SEO

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10-Point Checklist: SEO

Ready to grow your audience and increase your organic search rankings? Use this checklist to optimize a web page for search engines.

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5 DOs & DON'Ts for Social Media Success

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Adam Levy, Account Manager / Special Projects

Social media can be a fickle friend – that's a fact. For businesses, if you don't know what you're doing, it can be a huge waste of marketing time and dollars. Worst-case scenario? Instead of successfully promoting your company, you actually turn off prospects and give your clients second thoughts.

So, what are the basics of social media etiquette? What are the big DOs and DON'Ts of social media success? Follow these tips and you'll avoid some of the main social media pitfalls.

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Is Your Company Ready for Social Media?

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Paul Provost, President

Yes, social media is all the rage.

Yes, it can be incredibly effective for businesses of all shapes and sizes.

No, it is not the solution to all your problems nor is it the golden goose that everyone and their mother seems to be saying it is. Did your mother ever use the phrase, "If your friends jumped off the bridge, would you?"

In other words, before you jump in, take a moment and ask yourself the following 12 questions and then ask yourself if you really are ready to let loose on social media.

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The Not-So-Mystical World of Social Media Marketing

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Kevin Parsons
Business Development Specialist
6P Marketing

The popularity of social media marketing continues to rise year after year. To grab an even greater share of online ad dollars, the main social media platforms continuously develop new and creative ways to help businesses reach a greater audience.

While this may seem exciting – and in many ways it is – many of the business owners we speak with consider social media to be a main stress point. Here are the three most common scenarios we hear from business owners:

Read more: The Not-So-Mystical World of Social Media Marketing

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