6P Marketing Logo

Tim Hortons

  • Tim Hortons coffee - is it on branding life support? Read more from 6P Marketing.

    “Trust is an important driver of consumer purchasing decisions.” – Saul Klein, Dean, Gustavson School of Business, University of Victoria

    So goes the importance of branding. If you have confidence from your customers, you’ll succeed; lose their following and the ground you stand on will start to quake.